Once built and hosted we then rush to the search engines and type in the title name of our website, somehow expecting to see it at the top of the listing. Oh the disappointment when out of the thousands or millions of results that pop up, our site cannot be found, time and time again we return in a vain hope that somehow things will have changed and our site will miraculously appear at the top of the listing only to be met with more disappointment.

After learning how to actually market and gain exposure for our web site we eventually find our site on page 2 of the mighty Google (like most people I never look past page 2), and the sense of satisfaction and achievement is marred only by the fact that we are not on page 1. Naturally we redouble our efforts because now the only important thing is to appear on page one. Eventually, and perhaps quite soon if we have correctly learnt our new trade, we enter our search term and there we are on the coveted page 1 of Google. Of course once achieved that is not nearly enough, now we want the top slot, we want to be No1 on page 1 but not just on Google, we want the other major search engines as well, Yahoo and Bing also hold a tremendous prestige when our site is listed at No 1.

Every morning I type the name of my web site into the search engines (Bing shows over 27 million results) and the thrill of seeing my web site at No1 is much, much greater even than the thrill of seeing my bank account growing bigger the longer I can stay there.

Glynn Sole gets a thrill from seeing his Home Based Business consistently appear on page one of the major search engines as he searches for the the name, Earnalot. He achieved this in less than three weeks and at the time of writing has now remained on page 1 for about 12 weeks, usually occupying three slots on Google and the No 1 or 2 slot on Bing (out of over 27 million results)

Glynn also makes regular posts to Glynn’s Blog

Article Source: http://EzineArticles.com/?expert=Glynn_Sole

If you’ve been asking yourself if having a visible and effective on-line presence and marketing strategy is important, then let me answer this for you now in one word. YES! If you have an effective presence on-line it is important way to get in front of your customers.

Statistics on local searching trends have shown that more and more people are looking for local information by the use of search engines. Studies have shown that search engines such as Yahoo, MSN and Google were the major source of information and data for local customers.

The TMP Directional Marketing study in July, 2008, revealed that significant numbers of local seekers had taken some type of action. Action such as, calling, in store visits and they often send email to the businesses that they feel will be able to help them.

The largest indicator of this growing momentum towards local searches is Google’s disclosure of up to ten local searches within their natural listings. Regional and local directory sites have become extremely more viewable. This is because of the simple fact that the large major search engines such as, Yahoo, MSN, and Google are giving a much greater ranking in their search engine results.

This is in no way a short term craze but an extremely seeable trend. Each day that passes larger numbers of your customers and potential clients are searching on-line. Do not make the mistake of overlooking these trends or your customers needs.

Jill Shannon is an Entrepreneur that enjoys writing articles about Local business online search marketing that is beneficial. For more information on local search marketing tips, check out the website http://www.OnLinemarketingYourSuccess.com.

Article Source: http://EzineArticles.com/?expert=Jill_Shannon